Movember – A Movement Dedicated to Men’s Physical and Mental Health

November, known as Movember, is a month that reminds us men need support every month. Its signature is the moustache men grow as a symbol of solidarity, care and unity in the fight for their mental and physical health.

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Infinity at Barber Classicks – One of Europe’s Leading Barbering Events

Barber Classicks once again showed why it is one of Europe’s biggest, most exciting and most influential barbering events. We’re especially proud that Infinity was one of this year’s main sponsors.

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The Big Autumn Sale Is Starting Soon

Three days of big discounts await you in our online store, as well as at Alexandar Cosmetics retail, wholesale, and distribution centres. The Big Autumn Sale starts on Friday, 9th October, and runs until Sunday, 11th October. Don’t miss out!

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October – International Breast Cancer Awareness Month

October is Breast Cancer Awareness Month. To join this global campaign, a portion of the proceeds from every online order placed between October 1 and 31 will be donated to the Institute of Oncology and Radiology of Serbia.

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Autumn Trends: What the Season of Bold Looks Has in Store

Judging by the autumn/winter looks unveiled by major fashion houses earlier this year and the beauty trends around the world, the season ahead promises to be bold. Grunge is making a comeback, this time with a high-end twist.

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Autumn Skincare Routine: It’s Time to Switch Things Up

The arrival of autumn often calls for a change in how we nourish our skin. We begin reaching for more comforting textures and making room once again for products that may have taken a back seat during the warmer months, to suit the cooler weather ahead.

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5 Hair Repair Favourites to Try After Summer

During summer, as we enjoy the sunshine, the sea and long, carefree days, our hair, just like our skin, is exposed daily to UV rays, sea salt, chlorinated water, high temperatures and more frequent washing. It can often feel drier, rougher and look dull.

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Anillo – The Art of Everyday Rituals

Moments that nurture unique sensory experiences and invite us to relax without rushing are becoming an increasingly meaningful part of everyday life. It’s not about slowing down every aspect of life, but about giving certain moments the attention they deserve.

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Cream Perfumes You’ll Fall in Love With

Over the last couple of years, lovers of these bottled luxuries have been captivated by a new dimension in everyday fragrance rituals – cream perfumes. What is so special about them that is attracting so much attention? Read on to find out.

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