Alright, summer is here. We’re surviving the heatwaves as best as we can. Some with lemonade by the river, others with a cocktail on a far-off beach. But while we’re doing our best to stay cool and hydrated, TikTok influencers are busy setting the trends. This is the summer of minimalist glamour and major comebacks! After all, if we’re already using blush on our cheeks, why not swipe it across the lips too? There are no rules – it’s summer!

Yes, you read that right. Influencers all over the world have stopped stressing about matching lipsticks, eyeshadows, and blush. They simply grab their favourite blush and dab it onto their lips. And honestly? It looks amazing.
Blush Is a Must-Have
Blush was often that little forgotten product at the bottom of your makeup bag. Yet, it can completely transform your look and add a fresh glow to your face when applied to the cheeks. That’s its superpower! Which is why we’re so excited that it’s making a major comeback right now!
Blush is usually applied to the cheekbones, but depending on the look you want, you can also use it on your eyes, or even on your nose for that sun-kissed glow. There are no strict rules anymore, since makeup is now seen more as a form of self-expression rather than a set of exact steps everyone must follow.
Nowadays, there’s a whole range of shades, textures, finishes and new application techniques when it comes to blush. There are many types, each with its own fans and advantages.
- Powder blushes are a classic – they’re easy to apply with a brush, blend well and last long.
- Cream blushes have been a hit in recent years, offering a more natural finish and making them perfect for no-makeup days.
- Then there are liquid blushes, which provide a sheer wash of colour and are great for achieving that sun-kissed, dewy glow.
- And for those who like it fast and practical, stick blushes are the way to go. They can simply be dabbed on and blended out with your fingers or a brush.
Game-Changing Multitasking Products
In recent years, we’ve seen more and more tips on how to use lipstick as eyeshadow and blush, especially in the era of the clean girl aesthetic and quick morning routines. It’s all been about simplicity, a natural glow and products that can do double duty.
Back then, lipsticks in soft, nude shades were gently tapped onto the cheeks, while lip balms doubled as highlighters – all in keeping with the minimalist vibe that has dominated the beauty scene since 2020.
Do you remember 2020 and 2021? While we were all spending our days at home, makeup became a way for many to bring a little brightness and fun into everyday life. Whether you were getting ready for a Zoom meeting, an online coffee with friends, or simply wanted to feel better while working in your pajamas, applying makeup felt more like play than a chore back then.
During that time, multitasking products started to take over the scene. Even brands began launching 2-in-1 and 3-in-1 sticks – for lips, cheeks, and even eyes. The focus was on keeping makeup simple, while still making the face look fresh and radiant.
And now? Blush is stepping into the spotlight as the star of the multitasking story.

This Summer, Blush Is Breaking Out of Its Boundaries – Literally
Blush is a must-have – and we’re not just talking about cheeks! This hit product has found its place on the lips too, because when one product can do more than one thing, why not make the most of it? Besides, summer makeup should be anything but boring!
Imagine having just one product in your makeup bag instead of five, with which you can achieve almost the same results as with all five. It’s a total game changer for hot days when you don’t want to fully cover your face in makeup but still want to look refreshed.
And don’t forget about the texture! The blushes from the Makeup Revolution Jelly Blush collection are lightweight and hydrating, which means your skin can breathe, and your lips definitely won’t feel dry… Jelly Blush leaves a natural glow, blends easily and gives that “your skin but better” effect. You can apply it with your fingers, quickly dab it onto your lips and cheeks, or directly onto any spot you want.
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If you prefer creamier textures, Revolution Pro Hydra Bright Pink Blush is the perfect choice. Its formula combines colour with a subtle glow, leaving a fresh finish on the skin. It’s designed for those who want a blush that behaves like skincare.
That’s why blush is the star of summer makeup. This trend is here to stay, because if something saves time and looks great, it definitely deserves to be worn in every possible way.
Even Influencers Have Their Little Secrets
We all have different personalities, skin tones and types, face shapes and makeup styles… And that’s exactly the beauty of makeup. That’s why it’s so fun to experiment with different blush formulas and application techniques until we find what suits us best.
Where Did We First Notice This Trend
Well, of course, on social media. TikTok and Instagram are full of makeup artists experimenting with blush. But what’s especially interesting is that some of the biggest names in the beauty world – like Charlotte Tilbury, Patrick Ta, and Pat McGrath – are the ones who started this new wave. Their approach to blush is no longer just a quick dab on the cheeks. Instead, colour is carefully used to sculpt, refresh, and highlight the entire look.
This trend quickly made its way from their studios to the red carpet. Naturally, today’s leading trendsetters regularly wear blush in ways that blur the lines between classic and contemporary styles. Whether it’s a monochromatic look, a stick blush that doubles for lips, or one combined with highlighter for extra glow, it’s clear that this product has become much more than just an add-on. Blush is now the centrepiece of the entire makeup look.
A similar approach can be seen in the new generation of products following this trend. One example is the I Heart Revolution Milky Berry Blush Lip & Cheek – a multi-use blush for lips and cheeks, with a formula that blends easily into the skin, leaving a natural and delicate finish. It’s perfect for those who want maximum impact with minimal product, whether they’re getting ready at home or on the go.

Summer makeup celebrates beauty in its most relaxed and natural form. The focus is on light textures, subtle glow and that effortlessly radiant look. It’s like you didn’t try too hard, which makes it all the more appealing. All you need is a touch of colour, a gentle shine and a hint of softness to be completely in tune with the season.
Have you tried this trend yet? Let us know which blush is your summer favourite!